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Digital Disruption from EX²

How Online Retailers Are Gearing Up for the Holidays

By Lisa Carolan

The holiday season is upon us, and Christmas is just around the corner. The seasonal shopping frenzy kicked off on ‘Black Friday,” picked up steam on “Cyber Monday,” and continues all the way till Christmas eve.

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Topics: eCommerce

A Well-Designed CRM Helps You Deliver the Ideal Customer Experience

By Lisa Carolan

CRMs Enable a Personalized, Multichannel Customer Experience
Several surveys over the last few years have shown that almost 9 out of 10 buyers today are willing to pay more for a superior customer experience. A well-designed Customer Relationship Management system (CRM) will enable you to deliver an individualized customer experience to every customer, allowing you to develop customer loyalty and virtually guarantee repeat business.

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Topics: CRM

The Benefits of Onshore vs. Nearshore vs. Offshore, and Which is Best for Your Business

By Lisa Carolan

It used to be a relatively simple cost-benefit analysis to determine whether outsourcing various non-essential business processes was wise or not. If you were reducing costs and the new business processes got the job done as well as the older (expensive) processes, then it was pretty much a no-brainer.

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Topics: Nearshore

Understanding CRM Buzzwords and Jargon

By Lisa Carolan

The way businesses touch and interact with customers is expanding. Digital and social channels, especially, give a business massive amounts of data about customer interactions. But how to manage all of this information, and how to decide which data is important to driving your business? A CRM (Customer Relationship Management) system is a key tool to help 21st century businesses understand and react to their customers.

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Topics: CRM

AI Transforming the Manufacturing Industry with “Intelligent Design”

By Krishna Murthy

Manufacturers across a broad range of sectors are finding that artificial intelligence (AI) systems can benefit their firms in a variety of ways. In the manufacturing section, most of the early AI systems were intended to help design optimal manufacturing processes, and to increase operational efficiencies at large factories, chemical plants, and refineries.

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Topics: Artificial Intelligence

AI Turbocharges the Digital Transformation of the Retail Industry

By Krishna Murthy

Artificial intelligence with practical, everyday applications is no longer the stuff of science fiction. AI is already being employed by thousands of businesses of all sizes today to help them do business faster and less expensively or to develop an edge over the competition.

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Topics: Artificial Intelligence

How AI is Reshaping the Mortgage and Real Estate Industries

By Krishna Murthy

Artificial intelligence, machines that think, are going to change the way we live, work and play. In fact, AI is already having a major impact on a number of key sectors in the global economy, and “early adopters” in these industries are already seeing phenomenal return on investment as AI opens up new business opportunities and creates value through identifying new process efficiencies.

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Topics: Artificial Intelligence

Role of Custom Development in Digital Transformation

By Lisa Carolan

Custom development has quickly emerged as one of the main methods companies use to engage customers in a way that ties them closer to the company and its brand. Apps are the main application for custom development, and their prevalence speaks to their success.   

Custom development refers to the process of creating a custom user experience for your brand. On its surface, it might seem simple, but custom development also entails originality. It starts by thinking critically and creatively about your customers’ journey, their persona, and the value your brand, product, or service can bring to them.

To understand the role custom development plays in digital transformation, we should take a look at how companies implement apps in a business environment.

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Topics: Digital Transformation, Custom Development

How to Change Your Digital Partner When Things Go Wrong

By Lisa Carolan

You have signed an agreement with a digital partner. You brought them on because you were hoping that they would help hasten the process of digital transformation. However, something does not feel right, and they keep missing important deadlines. After talking with some of your peers, you realized that your digital partner is not up to par. Therefore, you want to change.

Now you must confront a serious problem: how do you break free? You do not want to hurt your company by rapidly firing a team. You also do not want to have to spend months undoing what they have done. How do you get rid of a bad digital partner without disrupting your whole business?

Like most business plans, you need a strategy. It would be a bad idea to make decisions without knowing your options. You do have different alternatives when it comes to changing your digital transformation partner.

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Topics: Digital Partner

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